Millennial generation growing in the digital era A group of Ridgemont High School students in Ottawa use video and song to protest Bill 115, which freezes teacher’s wages, bans strikes for two years and prevents them from banking sick days.

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Millennial generation growing in the digital era

I came across this story of a group of students at a Ridgemont High School in Ottawa who are protesting Bill 115, which freezes teacher’s wages, bans strikes for two years and prevents them from banking sick days.

One of the students are quoted saying:

“We made the song because Bill 115 attacks teachers and students,” Khan said. “I wrote a verse and there are three other guys who rap on the song. People listen to songs more often. So we wanted to get their attention through music.”

Long gone are the days where the public protests on a picket line with signs. Today, the millennial generation is picking up their phones and tablets and making videos instead.

Maybe it is just me, or the crowd I hung out with, but we never protested, we never felt like we had a voice. With the introduction and wide-spread adoption of social media 10 years later, you don’t need to be famous or even popular to have a voice, you just need a Twitter account and you can be heard.

I feel a shift in the next generation, a good one. Young people have already began to gain a louder voice. And let’s face it, it is always nice to have a young person with an untainted mind, full of hope, passion and ambition give his or her opinion about the world, your product, brand, etc. Seasoned professionals tend to sometimes get jaded and pessimistic about the world and their business.

It is also nice to see kids learning about policy and legislation. One of the lines in their song says:

Thanks to my educators, I understand the constitution.

This little video revolution they call it also encourages young students to go out and exercise their right to vote and choose who runs their country/province.

I’m going to vote Conservative and that’s that.

They end their video with quite a compelling line, reminding us that they are our future leaders…

We are the leaders!

I do not have an opinion in regards to Bill 115, but kudos to this group of students for making their voice heard.

Here is the video they made: